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Anti Yoga Marketing

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What to do if you can’t get your studio bragged about

Posted on April 14, 2016 by yoga business academy

A while back I gave you some tips about getting your yoga studio bragged about, but what do you do when you just can’t get it bragged about? Problem: You teach

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bad yoga studio reception
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Yoga Studio Marketing Bad Reception

Posted on October 1, 2015 by yoga business academy

Do top yoga studios practice good marketing? In New York I was excited to try my favorite yoga studio I have known through the years in London. On a Saturday morning

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from AlJazeera news who owns yoga

Posted on November 20, 2014 by yoga business academy

I’ve always been interested in the business side of yoga, obviously… you could easily tell from the articles such as  Commercializing yoga… to Marketing yoga like Pattabhi Jois… and voicing my

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yoga studio marketing budget

Posted on March 22, 2013 by yoga business academy

Yesterday we had a call from a new yoga studio owner. Just a few years ago she had her first studio business. She told me it had crumbled due to

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One day yoga can not be a business will be a thing of the past

Posted on March 4, 2013 by yoga business academy

Opposing business side of yoga is old school thinking. Do you agree that “yoga is not a business” will one day be a thing of the past? The debate about

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How To Avoid Yoga Advertising That’ll Never Work!

Posted on September 4, 2012 by yoga business academy

Time to put a yoga class advert in the local paper. So what do you write? Well there are tons of books on this and lots of advice around on the subject

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The uncertain economics of digital yoga industry

Posted on August 30, 2012 by yoga business academy

Like a tired marriage, the connection between yoga teachers and students has long been becoming dull. “New age” e-marketing, (social media or otherwise) however are causing heartache. Yoga studios and teachers understand they

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Anti Yoga Marketing

Yoga Studio Traffic and conversion

Posted on June 8, 2011 by yoga business academy

First of all if you have not done this alreay, give yourself a good tap on shoulders for being great at yoga business, you deserve it! And I mean it

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Commercializing yoga or yogic jealousy

Posted on June 7, 2011 by yoga business academy

It’s so hot can’t even lift a finger, Next mat neighbour smells all natural, And as I watch black sweat rolling down my eyes, I make a firm decision to

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Yoga Marketing DNA

Posted on May 31, 2011 by yoga business academy

You don’t need to be born a marketing guru to have yoga marketing style yogic way – there are so many perfect examples, Gandhi, Mother Teresa, Iyengar…! Yogic marketing is

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